College of Education and Human Development - George Mason University

Dr. Robert E. Baker
Ed.D., The College of William & Mary
Director, Center for Sport Management
Division Director, Division of Sport, Recreation, and Tourism
School of Sport, Recreation, and Tourism Management Office
Sport and Recreation Studies
Sport Management

Contact Information

Send email to Dr. Baker

Phone: (703) 993-3727
Fax: (703) 993-2025
Email: rbaker2 (

George Mason University
Science and Technology Campus
Katherine G. Johnson Hall 221
10890 George Mason Circle
MS 4E5
Manassas, VA 20110


Dr. Baker's current research agenda focuses on stakeholder dynamics in sport, including leadership in sport (e.g. altruism, strategies, coaching); contextual issues in sport (e.g. trash talking athletic inclusion); governance and policy in sport (e.g. systemic dysfunction in college athletics, sponsorships, Final Four impacts, human resources, facility management); and sport management professional preparation (e.g. field experiences, cooperative-competitive learning, outcomes assessment). He also examines sport for development and peace and sport analytics.

Washington Post story about Dr. Baker check it out here.

Research Interests

Stakeholder Dynamics in Sport - including:

  • Leadership
  • Contextual Issues
  • Governance & Policy
  • Inclusive Sport
  • Sport Management Professional Preparation
  • Sport for Development and Peace
  • Sport Analytics
Recent Publications
Critical Essays in Sport Management: Exploring and Achieving a Paradigm ShiftFundamentals of Sport Management