SPMT 611: Sport Marketing and Sales

Important: For the most up-to-date information, refer to the official George Mason Course Catalog

General Information

Credits: 3

Description:

Investigates principles and processes in sport marketing. Focuses on research and development, sport promotion, sport sponsorship, advertising, merchandising, and distribution of sporting goods. Offered by School of Sport/Rec/Tour Mgmt. May not be repeated for credit.

Registration Restrictions:

Enrollment limited to students with a class of Advanced to Candidacy, Graduate, Junior Plus, Non-Degree or Senior Plus.

Enrollment is limited to Graduate, Non-Degree or Undergraduate level students.

Students in a Non-Degree Undergraduate degree may not enroll.

Schedule Type: Lecture

Grading:
This course is graded on the Graduate Regular scale.

Current Sections

Fall 2024, Section: 001, CRN 84832, Format: Face-to-Face, Instructor: Julie Aylsworth
Fall 2024, Section: DL1, CRN 70499, Format: Online, Instructor: Julie Aylsworth

Fall 2022, Section: 001, CRN 85697, Format: Face-to-Face, Instructor: Julie Aylsworth, Fall 2022 Section 001 Syllabus
Fall 2022, Section: DL1, CRN 70790, Format: Online, Instructor: Julie Aylsworth, Fall 2022 Section DL1 Syllabus
Fall 2021, Section: 001, CRN 71212, Format: Online, Instructor: Julie Aylsworth, Fall 2021 Section 001 Syllabus
Fall 2020, Section: 001, CRN 71409, Format: Online, Instructor: Julie Aylsworth, Fall 2020 Section 001 Syllabus
Fall 2019, Section: 001, CRN 71614, Format: Face-to-Face, Instructor: Julie Aylsworth, Fall 2019 Section 001 Syllabus
Fall 2019, Section: P01, CRN 81873, Format: Face-to-Face, Instructor: Julie Aylsworth, Fall 2019 Section P01 Syllabus
Fall 2018, Section: 001, CRN 71963, Format: Face-to-Face, Instructor: Julie Aylsworth, Fall 2018 Section 001 Syllabus
Fall 2018, Section: P01, CRN 80079, Format: Face-to-Face, Instructor: Julie Aylsworth, Fall 2018 Section P01 Syllabus
Fall 2017, Section: 001, CRN 72219, Instructor: Julie Aylsworth, Fall 2017 Section 001 Syllabus
Fall 2017, Section: P01, CRN 83432, Instructor: Julie Aylsworth, Fall 2017 Section P01 Syllabus
Fall 2016, Section: 001, CRN 72564, Instructor: Jorgen Kjaer, Fall 2016 Section 001 Syllabus
Fall 2015, Section: 001, CRN 72993, Instructor: Jorgen Kjaer, Fall 2015 Section 001 Syllabus
Fall 2014, Section: 002, CRN 73471, Instructor: LaMan Dantzler, Fall 2014 Section 002 Syllabus
Fall 2013, Section: 002, CRN 74111, Instructor: LaMan Dantzler, Fall 2013 Section 002 Syllabus
Fall 2012, Section: 002, CRN 75652, Instructor: Robert Baker, Fall 2012 Section 002 Syllabus
Fall 2011, Section: 002, CRN 80358, Instructor: Philip Hunt, Fall 2011 Section 002 Syllabus
Fall 2011, Section: 643, CRN 81658, Instructor: Philip Hunt, Fall 2011 Section 643 Syllabus