College of Education and Human Development - George Mason University
Graduate School of Education - George Mason University

Our Graduate School of Education is the alma mater for one third of teachers and administrators in Northern Virginia’s world-class school systems. Each year, more than 3,000 graduate students enroll in our innovative academic programs, which include advanced study for teachers and school leaders, instructional design and technology, and a renowned PhD in Education program that is among the largest in the country.

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School of Recreation, Health, and Tourism - George Mason University

The School of Recreation, Health, and Tourism (SRHT) offers exciting, career-ready majors in dynamic fields such as athletic training, tourism and events management, health and physical education, kinesiology, sport management, and recreation management. SRHT features renowned faculty, cutting-edge research, six laboratories and centers, and a diverse student body of more than 1,000 undergraduate and graduate students each year. Each major requires one or more internship or clinical experiences, ensuring that students graduate not just with a transcript but with a resume that demonstrates their professional aptitude and skills.

PhD, Virginia Tech
Associate Professor
Academic Program Co-Coordinator, Hospitality, Tourism and Events Management
Center for Sport Management

Contact Information

Send email to Dr. Lee

Phone: (703) 993-9915
Fax: (703) 993-2025

George Mason University
Science and Technology Campus
Bull Run Hall 222
10890 George Mason Circle
MS 4E5
Manassas, VA 20110

Profile

Professor Lees professional work and research focuses on meeting/event management and the impact of technology on site selection and meeting/event management. He has a very unique combination of education and work experience that leads to his current research and teaching specialty.

Education
B.S. degree in Computer Science Engineering and Master (George Washington University) and PhD (Virginia Tech) degrees in Tourism and Hospitality Management.

Work Experiences
He spent five years as a computer programmer and assistant manager of technology professional development and IT strategy planning team for SAMSUNG in South Korea. He worked as a convention/meeting planner for the Association of Science and Technology Centers and director of special events for Korean-American Centennial National Gala in Washington, D.C. He also worked as a meeting technology research specialist for Continuing and Professional Education at Virginia Tech.

He has published his research in the areas of meeting/convention/event management and impacts of Information and CommunicationTechnology (ICT) on the meeting/event industry in the Journal of Convention and Event Tourism (JCET), Current Issues in Tourism (CIT), Event Management (EM), Journal of Hospitality and Tourism Education (JHTE),  Journal of Hospitality and Tourism Technology (JHTT), Tourism Review Internation (TRI), and International Journal of Event and Festival Management (IJEFM). He also presented his research at the International Council on Hotel, Restaurant and Institution Education (I-CHRIE), International Special Event Society (ISES) Annual Professional Development Conference, Meeting Professionals International, Professional Convention Management Association annual convention, International Hospitality and Convention Expo, and the Educational Technology Leadership Conference. His another research area is the impacts of ecnomic fructuraltion on the event industry. He conducted the impact study with an exclusive partneship with International Festival and Event Association (IFEA) and Dr. Joe Goldblatt at Queens Margaret University in Scotland. He was an invited speaker at the IFEAs 55th annual convention in St. Louis, MO. He also conducted research for the Destination Marketing Association International (DMAI) and ISES.

Dr. Lee is an editorial board memeber of the Journal of Convention and Event Tourism and Journal of Hospitality and Tourism Cases by ICHRIE..

Dr. Lee is the recipient of 2-time (2013 & 2014) GMU Teaching Excellence "Teacher of Distinction" for his dedication and highly effective teaching and was also nominated for 2012 Professional Convention Management Association (PCMA) Educator of the Year award.

He currently serves on the Meeting Professionals International (MPI) Student/Faculty Committee and is elected as an executive board member of  the International Hospitality InformationTechnology Association (iHITA). Dr. Lee was invited to review Digital Event Specialist (DES) designation program by Convention Industry Council and the "Educator Forum" by International Association of Exhibitions and Events. He is also a member of Hospitality Sales and Marketing Association International, Hospitality Technology Strategic Initiative Council, International Conference Centers Association, and International Society of Minorities in Hospitality. 

Research Interests

  • Convention/Meeting management
  • Event management- Impacts of economic downturns on the event industry
  • Meeting/Event Technology
  • Impact of Information and Communication Technology on meeting site selection
  • Sport stadiums as an event/meeting venue and its marketing and perception
  • Meeting/event site selection criteria
  • Effectiveness of virtual meeting/distance learning
  • Technology acceptance model in the meeting/event industry

Recent Publications

REFEREED JOURNAL ARTICLES (16)

1)     Lee, S.S., Parrish, C., & Kim, J. (Accepted for Publication). Sports stadiums as meeting and corporate/social event venues: Comparative analysis of perceived quality from meeting/event planners and sport facility stakeholders. Journal of Quality Assurance in Hospitality and Tourism.

2)     Slocum, S., & Lee, S.S. (Accepted for Publication). Green ICT practices in event management: Case study approach to examine motivation, management and fiscal return on investment. Journal of Information Technology in Tourism. 

3)     Jin, N. Lee, S.S., & Jun J. (Accepted for Publication). The role of brand credibility in understanding and predicting consumers’ behavioral intention in luxury restaurants. Anatolia: International Journal of Hospitality and Tourism Management

4)    Lee, S.S. & Slocum, S. (2015). Understanding the role of local food in the meeting industry: An exploratory study of meeting planners’ perception of local food in meeting planning. Journal of Convention and Event Tourism.16(1), 45-60. DOI:10.1080/15470148.2014.986780

5)    Giampiccoli, A., Lee, S.S.& Nauright, J. (2015). Destination South Africa: The role of global sports mega events and recurring localized sports events in South Africa for tourism and development. Current Issues in Tourism. 18 (3), 229-248, DOI:10.1080/13683500.2013.787050

6)     Park, K., Lee, S.S.*, & Khan, M. (2014). Exploring the impact of franchise support on user acceptance of intranet in quick service restaurant franchise system. Journal of Hospitality and Tourism Technology, 5(2), 143-159.

7)     Lee, S.S. & Lee, C. (2014). An exploratory study of social media usage by convention attendees and key individual differences influencing their choice of convention information source and mobile application. Journal of Convention and Event Tourism, 15(2), 135-149.

8)     Parrish, C., Lee, S.S.*, & Kim, J. (2014). Marketing stadiums as events venues: Modified Balanced Scorecard (mBSC) evaluation of Minor League Baseball websites as an eMarketing tool. Journal of Applied Sport Management, 6(3), 20-46.

9)     Khan, M., Lee, S.S. & Park, K. (2013). A longitudinal study of hospitality and tourism management graduate programs: quality assessment and rankings during 2002-2012. Journal of Hospitality and Tourism Education, 25(4), 193-205.

10)  Kim, J., Jeon, Y., Lee, S.S., & Parrish, C. (2013). Developing a conceptual framework for the attractiveness of professional sports facilities as corporate and social event venues. International Journal of Human Movement Science, 7(1), 65-82.

11)  Lee, S.S., Goldblatt, J., & Daniels, M. (2012). A comparative analysis of the perceived effects of two economic recessions on event organizations. Tourism Review International, 16(1), 59-67.

12)  Lee, S.S., Park. K., & Khan, M. (2012). Perceived importance of ICT based feature and services on site selection by types of meeting planners. Journal of Hospitality and Tourism Technology, 3(1), 22-46.

13)  Lee, S.S., & Goldblatt, J. (2012). The current and future impacts of the global financial crisis upon events and festivals industry, International Journal of Event and Festival Management, 3(2), 137-148.

14)  Lee, S.S., Kim, J., & Parrish, C. (2012). Are you ready for the extra inning? An exploratory study of the evaluation of professional sport teams’ website as a marketing tool to prospective meeting/event customers, Journal of Convention and Event Tourism, 13(4), 270-289.

15)  Daniels, M., Lee, S.S., & Cohen, T. (2012). The factors influencing wedding reception venue, Event Management, 16(3), 245-248.

16) Lee, S.S. (2011). Tweet or not to tweet: Impact of social media usage as a part of during meeting functions, Journal of Convention and Event Tourism, 12(4), 271-289

* Corresponding author

 

TEXTBOOK (Authored)

        Lee, S.S., Boshnakova, D. & Goldblatt, J. (in press). The 21st century meeting and event technology: Powerful tools for better planning, marketing, and evaluation.
       
Apple Academic Press, NJ

 

     BOOK CHAPTER

1)  Lee, S.S. (to be published in 2015). Meetings and Conventions Tourism, in Lowry, L. (Eds.), The SAGE International Encyclopedia of Travel & Tourism. SAGE, Thousand Oaks, CA.

2)  Parrish, C., Lee, S.S., & Kim, J. (in press). Argentinean football and ‘white space’ business strategies, in Bravo, G. & López de D’Amico, R. (Eds.), Sport Policy and Management in Latin America. Rouledge, Oxon, UK.

3)   Nauright, J., Lee, S.S. & Giampiccoli, A. (2013). Events as sport tourism, in Finkel, R., McGillivray, D. & McPherson, G (Eds.), Research Themes in Events. CABI, UK, 111-222.

 

The 21st Century Meeting and Event Technologies

Other Information

Teaching:

  • Meeting/Convention Management
  • Special Event Management
  • Meeting/Event Technology
  • Hospitalty Management
  • Hospitality Management Information Syste
  • Catering Management
  • Travel and Tourism Management

Awards

  • 2014 GMU Excelence for Teaching "Teacher of Distinction" Award
  • 2013 GMU Excelence for Teaching "Teacher of Distinction" Award
  • 2012 Professional Convention Management Association (PCMA) Educator of the Year Nominee
  • 2012 International Hospitality Information Technology Association (iHITA) Conference Best Paper Finalist
  • 2012 George Mason University Excellence for Teaching Award Finalist