TOUR 412: Hospitality, Tourism, and Events Management Marketing and Sales

Important: For the most up-to-date information, refer to the official George Mason Course Catalog

General Information

Credits: 3

Description:

Provides understanding and tools for marketing and management of financial resources in entrepreneurial tourism enterprises. Also includes market planning, business planning, feasibility assessment, investment analysis, basic accounting, and operational control. Offered by School of Sport/Rec/Tour Mgmt. Limited to three attempts.

Registration Restrictions:

Required Prerequisites: ((TOUR 241^C or 241^XS) or (PRLS 241^C, RMGT 241^C or PRLS 241^XS)).
^C Requires minimum grade of C.
^XS Requires minimum grade of XS.

Schedule Type: Lecture

Grading:
This course is graded on the Undergraduate Regular scale.

Current Sections

Fall 2023, Section: DL1, CRN 74090, Format: Online, Instructor: Naehyun (Paul) Jin, Fall 2023 Section DL1 Syllabus

Upcoming Sections

Spring 2024, Section: 001, CRN 10280, Format: Face-to-Face, Instructor: Naehyun (Paul) Jin
Summer 2024, Section: A01, CRN 41964, Format: Online, Instructor: Naehyun (Paul) Jin

Spring 2023, Section: 001, CRN 10365, Format: Face-to-Face, Instructor: Naehyun (Paul) Jin, Spring 2023 Section 001 Syllabus
Fall 2022, Section: DL1, CRN 75313, Format: Online, Instructor: Naehyun (Paul) Jin, Fall 2022 Section DL1 Syllabus
Spring 2022, Section: 001, CRN 10492, Format: Face-to-Face, Instructor: Naehyun (Paul) Jin, Spring 2022 Section 001 Syllabus
Summer 2021, Section: A01, CRN 40299, Format: Online, Instructor: Naehyun (Paul) Jin, Summer 2021 Section A01 Syllabus
Spring 2021, Section: DL1, CRN 10610, Format: Online, Instructor: Naehyun (Paul) Jin, Spring 2021 Section DL1 Syllabus
Fall 2020, Section: DL1, CRN 81806, Format: Online, Instructor: Naehyun (Paul) Jin, Fall 2020 Section DL1 Syllabus
Summer 2020, Section: A01, CRN 40385, Format: Online, Instructor: Naehyun (Paul) Jin, Summer 2020 Section A01 Syllabus
Spring 2020, Section: 001, CRN 10721, Format: Face-to-Face, Instructor: Naehyun (Paul) Jin, Spring 2020 Section 001 Syllabus
Fall 2019, Section: 002, CRN 78466, Format: Face-to-Face, Instructor: Naehyun (Paul) Jin, Fall 2019 Section 002 Syllabus
Summer 2017, Section: A01, CRN 41161, Format: Online, Instructor: Naehyun (Paul) Jin, Summer 2017 Section A01 Syllabus
Spring 2017, Section: 001, CRN 11456, Instructor: Naehyun (Paul) Jin, Spring 2017 Section 001 Syllabus
Spring 2017, Section: DL1, CRN 12796, Format: Online, Instructor: Rebecca Kelley, Spring 2017 Section DL1 Syllabus
Fall 2016, Section: DL1, CRN 73406, Format: Online, Instructor: Rebecca Kelley, Fall 2016 Section DL1 Syllabus
Summer 2016, Section: A01, CRN 42582, Format: Online, Instructor: Naehyun (Paul) Jin, Summer 2016 Section A01 Syllabus
Spring 2016, Section: 001, CRN 11745, Instructor: Naehyun (Paul) Jin, Spring 2016 Section 001 Syllabus
Spring 2016, Section: DL1, CRN 13519, Format: Online, Instructor: Rebecca Kelley, Spring 2016 Section DL1 Syllabus
Fall 2015, Section: 001, CRN 72378, Instructor: Naehyun (Paul) Jin, Fall 2015 Section 001 Syllabus
Fall 2015, Section: DL1, CRN 74131, Format: Online, Instructor: Rebecca Kelley, Fall 2015 Section DL1 Syllabus
Spring 2015, Section: 001, CRN 11987, Instructor: Naehyun (Paul) Jin, Spring 2015 Section 001 Syllabus
Spring 2015, Section: DL1, CRN 14418, Format: Online, Instructor: Rebecca Kelley, Spring 2015 Section DL1 Syllabus
Fall 2014, Section: 001, CRN 72694, Instructor: Naehyun (Paul) Jin, Fall 2014 Section 001 Syllabus
Fall 2014, Section: DL1, CRN 75383, Format: Online, Instructor: Rebecca Kelley, Fall 2014 Section DL1 Syllabus
Spring 2014, Section: 001, CRN 12270, Instructor: Naehyun (Paul) Jin, Spring 2014 Section 001 Syllabus
Spring 2014, Section: DL1, CRN 17045, Format: Online, Instructor: Rebecca Kelley, Spring 2014 Section DL1 Syllabus
Fall 2013, Section: 001, CRN 73060, Instructor: Naehyun (Paul) Jin, Fall 2013 Section 001 Syllabus
Fall 2013, Section: DL1, CRN 80162, Format: Online, Instructor: Rebecca Kelley, Fall 2013 Section DL1 Syllabus
Spring 2013, Section: 001, CRN 12681, Instructor: Rebecca Kelley, Spring 2013 Section 001 Syllabus
Fall 2012, Section: 001, CRN 73627, Instructor: Chung Hun Lee, Fall 2012 Section 001 Syllabus
Spring 2012, Section: 001, CRN 13195, Instructor: Rebecca Kelley, Spring 2012 Section 001 Syllabus
Fall 2011, Section: 001, CRN 74740, Instructor: Rebecca Kelley, Fall 2011 Section 001 Syllabus
Spring 2011, Section: 001, CRN 14108, Instructor: Adriane Alfred, Spring 2011 Section 001 Syllabus
Fall 2010, Section: 001, CRN 73841, Instructor: Kathleen Bentz, Fall 2010 Section 001 Syllabus
Fall 2010, Section: 002, CRN 79582, Instructor: Nathan Austin, Fall 2010 Section 002 Syllabus
Spring 2010, Section: 001, CRN 19183, Instructor: Nathan Austin, Spring 2010 Section 001 Syllabus
Fall 2009, Section: 001, CRN 74142, Instructor: Kathleen Bentz, Fall 2009 Section 001 Syllabus