Important: For the most up-to-date information, refer to the official George Mason Course Catalog
General Information
Credits: 3
Description:
Focuses on program and organizational marketing principles and strategies; service quality assessment and organizational evaluation techniques; and organizational financing for the experience industry. Offered by School of Sport/Rec/Tour Mgmt. Limited to three attempts.
Current Sections
This course is not offered this semester.
- Fall 2021, Section: DL1, CRN 75347, Format: Online, Instructor: Donald Jones, Fall 2021 Section DL1 Syllabus
- Fall 2020, Section: DL1, CRN 76453, Format: Online, Instructor: Donald Jones, Fall 2020 Section DL1 Syllabus
- Fall 2019, Section: DL1, CRN 78445, Format: Online, Instructor: Donald Jones, Fall 2019 Section DL1 Syllabus
- Fall 2018, Section: 002, CRN 82487, Format: Hybrid, Instructor: Michael McHale, Fall 2018 Section 002 Syllabus
- Fall 2017, Section: 001, CRN 71385, Instructor: Michael McHale, Fall 2017 Section 001 Syllabus
- Fall 2016, Section: 001, CRN 71566, Instructor: Michael McHale, Fall 2016 Section 001 Syllabus
- Fall 2015, Section: 001, CRN 71807, Instructor: Michael McHale, Fall 2015 Section 001 Syllabus
- Fall 2014, Section: 001, CRN 71992, Instructor: Michael McHale, Fall 2014 Section 001 Syllabus
- Spring 2014, Section: 001, CRN 13747, Instructor: Michael McHale, Spring 2014 Section 001 Syllabus
- Fall 2013, Section: 001, CRN 72186, Instructor: Michael McHale, Fall 2013 Section 001 Syllabus
- Spring 2013, Section: 001, CRN 15135, Instructor: Michael McHale, Spring 2013 Section 001 Syllabus
- Fall 2012, Section: 001, CRN 72470, Instructor: Michael McHale, Fall 2012 Section 001 Syllabus
- Spring 2012, Section: 002, CRN 19766, Instructor: Ronald Carmichael, Spring 2012 Section 002 Syllabus
- Fall 2011, Section: 001, CRN 72908, Instructor: Ronald Carmichael, Fall 2011 Section 001 Syllabus
- Spring 2011, Section: 001, CRN 11578, Instructor: Ivan Levin, Spring 2011 Section 001 Syllabus
- Fall 2010, Section: 001, CRN 73883, Instructor: Leslie Shinners, Fall 2010 Section 001 Syllabus
- Spring 2010, Section: 001, CRN 12427, Instructor: Leslie Shinners, Spring 2010 Section 001 Syllabus
- Fall 2009, Section: 001, CRN 74189, Instructor: Leslie Shinners, Fall 2009 Section 001 Syllabus